Data protection

GOOGLE ANALYTICS AND GOOGLE REMARKETING

This website uses Google Analytics, a web analysis service of Google Inc (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will first be truncated by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link. The current link is http://tools.google.com/dlpage/gaoptout?hl=de (link is external).

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set to prevent the future collection of your data when you visit this website: Deactivate Google Analytics

Further information on terms of use and data protection can be found at http://www.google.com/analytics/terms/de.html (link is external) or at http://www.google.de/intl/de/policies/ (link is external). We would like to point out that on this website Google Analytics has been extended by the code “gat._anonymizeIp();” in order to ensure an anonymized collection of IP addresses (so-called IP masking).

SOCIAL PLUG-INS

We use social plugins (e.g. share, like buttons) of the following social networks on the websites of Sailer Hotels GmbH:

• facebook.com, operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA, more information at https://www.facebook.com/policies (link is external) (link is external).
• twitter.com, operated by Twitter, Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA, more information at https://twitter.com/privacy?lang=de(link (link is external) is external).
• instagram.com, operated by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, more information at https://help.instagram.com/581066165581870 (link is external) (link is external).
• google+, operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, more information at https://policies.google.com/?hl=de (link is external) (link is external).
• pintertest.com, operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA, more information at https://policy.pinterest.com/de (link is external) (link is external).
• youtube.com, operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA, more information at https://www.youtube.com/intl/de/yt/about/policies/#community-guidelines (link is external) (link is external).

These plugins are each marked with the logo of the corresponding social network.

When you visit our pages, the plugin establishes a direct connection between your browser and the server of the social network, which informs them that you have visited our Sailer Hotels GmbH services with your IP address. Social networks may also be able to recognize via the plugin that you are on Sailer Hotels GmbH services without clicking on the plugin. By integrating the plugins, the operator of the social network receives the information that you have accessed the corresponding pages of Sailer Hotels GmbH. If you interact with social plugins, the corresponding information is transmitted directly from your browser to the operator of the social network and stored there.

Further information on this can be found in the respective data protection declarations of the social networks.

CONVERSION MEASUREMENT WITH THE VISITOR ACTION PIXEL FROM FACEBOOK

With your consent, we use the “visitor action pixel” of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) on our website. With its help, we can track the actions of users after they have seen or clicked on a Facebook ad. This allows us to record the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, and we will inform you of this to the best of our knowledge. Facebook can link this data to your Facebook account and also use it for its own advertising purposes in accordance with Facebook’s data usage policy https://www.facebook.com/about/privacy/ (link is external). You can enable Facebook and its partners to place advertisements on and outside of Facebook. A cookie may also be stored on your computer for these purposes.

This consent may only be given by users over the age of 13. If you are younger, please ask your legal guardian for advice.

NEWSLETTER

If you would like to receive the newsletter offered on the website, we require a valid e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided or that the owner agrees to receive the newsletter. No further data is collected.

You can revoke your consent to the storage of the data, the e-mail address and its use for sending the newsletter at any time.

Data protection notice

If forwarding is necessary to answer the inquiry, the consent of the inquirer is deemed to have been given in this respect and will only be used to fulfill the order in accordance with § 11.

PUBLIC LIST OF PROCEDURES

In accordance with Section 4g BDSG, the data protection officer must make the information specified in Section 4e BDSG available in an appropriate manner upon request. We comply with this obligation directly here and thus dispense with the individual request on your part. Data will only be passed on to third parties within the framework of commissioned data processing in accordance with § 11 BDSG. The data recipients are obligated and monitored accordingly.

PURPOSES OF DATA COLLECTION, PROCESSING OR USE

The main purpose of the collection, processing or use of personal data is the distribution of hotel and restaurant services as well as the production and distribution of merchandising products.
Secondary purposes of the collection, processing or use of personal data are personnel, supplier and customer administration.
Another secondary purpose is the support/execution of advertising for the “brand” familotel as well as all partner hotels in the area of email advertising (with consent) – competitions – print media such as social platforms.
By forwarding your personal data, you accept the receipt of newsletters from Sailer Hotels GmbH. You can revoke this consent at any time.

Based on a separate agreement on the processing of personal data, your data will be collected and processed on our behalf by the company INCERT eTourismus GmbH & Co KG, Leonfeldner Strasse 328, 4040 Linz as part of commissioned data processing in accordance with Art 28 GDPR in accordance with the relevant legal requirements. As a processor in the case of support measures, the company Incert eTourismus also has access to your data, but may only use it for the purpose of support measures and not for its own purposes.

DESCRIPTION OF THE CATEGORIES OF DATA SUBJECTS AND THE RELATED DATA AND DATA CATEGORIES

• In order to fulfill the purposes listed under point 4, personal data is collected, processed and used for the following groups of persons
• Customer data (address data, contract data)
• Personnel data for managing employees and external parties Data from business partners (address data, contract data) Data from suppliers (address data, contract data)

RECIPIENTS OR CATEGORIES OF RECIPIENTS TO WHOM THE DATA MAY BE DISCLOSED

• Public bodies that receive data on the basis of legal regulations (e.g. social insurance institutions, authorities)
• Internal departments involved in the execution of the respective business processes (personnel administration, bookkeeping, accounting, marketing, sales, telecommunications and IT)
• External bodies involved in the handling of business processes (partners of the business processes designated in the framework)
• External contractors according to any requirements.
• Credit institutions and tax office (salary payments, payment transactions within the scope of the designated business processes)
• Insurance as part of the company pension scheme

STANDARD DEADLINES FOR THE DELETION OF DATA

The deletion of data takes place after expiry of the legal, statutory or contractual retention periods. Data that is not subject to the retention obligation will be deleted once the described purpose no longer applies.

PLANNED DATA TRANSFER TO THIRD COUNTRIES

The transmission of data to third countries is limited to transmission to partner hotels in Switzerland. The transfer takes place exclusively with consent and via secure transmission channels. The equivalent level of data protection of the recipients in Switzerland is imposed and monitored.

EXCLUSION OF WARRANTY

The information, data and content are constantly checked and updated. Despite all due care, information may have changed in the meantime. Therefore, no liability or guarantee can be assumed for correctness, completeness and up-to-dateness.

WHAT DATA IS COLLECTED BY THE BOOKING ENGINE?

There are a number of situations in which your personal data can help our booking engine to provide you with a better service. For example, you may be asked for personal information when you start a transaction. You will only ever be asked to provide information that is relevant to the situation. This includes, for example, your name, postal address, telephone number, e-mail address and preferred method of contact or credit card details. In addition, the booking engine collects information for market research purposes in order to get to know you better and to be able to offer you a more effective service. The booking engine also collects data on customer activity on our website. This data enables the booking engine to determine what information is really useful to you and which areas of our websites and internet services are of most interest to you.

PROVISION OF INFORMATION

You have the right to free information about your stored personal data, its origin and recipients and the purpose of data processing as well as the right to correct, block or delete this data at any time. You can contact us at any time with regard to this and other questions on the subject of personal data.

Please contact us for further information:

Sailer Hotels GmbH
St.Margarethen 643
A 6473 Wenns im Pitztal, Tirol
Tel: +43 (0) 5414 87 215
E-Mail: info@sailer-hotels.at

Finally, you have the right to lodge a complaint with the Austrian Data Protection Authority (Hohenstaufengasse 3, 1010 Vienna, dsb@dsb.gv.at, www.dsb.gv.at.